Barb Lyon
Voice Artist

In nearly every voice over session, the director, client, or project manager will say, “That’s great. Can we try one more? I’d like to get an A, B, and C.” I love that moment, because it means I’ve delivered what they asked for, and now we can explore what else might be hiding in those words. A take that meets spec is useful. It’s clear, on time, and on brand. But the read that perks up a client’s ears usually isn’t the one the team planned.

I got a surprise phone call from one of my agents a couple of ago. I was on the shortlist for a big grocery chain! Yay! Fantastic! They wanted to know about my availability. That's easy: every day. Then they asked about my weekend availability. OK, that's easy too. I'm available most weekends. I never travel, soooo… Then they wanted to know about evenings, and I'm thinking, "WOW! Just how often does this client need VO?" I teach dog training 1-2 nights a week. They wan